Minimum Investment
₹14,950
Price Range
₹546 to ₹575
Lot Size
26 shares
Issue Size
₹680 Cr
About the Company
Incorporated in August 2015, Purple Style Labs Limited is a multi-brand luxury omni-channel fashion platform operating under Pernia’s Pop-Up Shop (PPUS), offering a curated portfolio of luxury fashion products across womenswear, menswear, jewellery, accessories and kidswear, with a focus on wedding and occasion wear. The Company sources products from 1,109 active designer brands as of March 31, 2026, including Seema Gujral, Anushree Reddy, Amit Aggarwal and Rohit Gandhi & Rahul Khanna.
Bookbuilding IPO
IPO Objectives
- Investment in our wholly owned Subsidiary, PSL Retail for expenditure towards lease liabilities of Experience Centers, and back-end offices in India
- Funding towards sales and marketing expenses to be incurred by the Company
- General corporate purposes
Important Dates
| Bid/Offer Opens On | 31-08-2026 |
| Bid/Offer Closes On | 02-09-2026 |
| Finalisation of Basis of Allotment | 03-09-2026 |
| Initiation of Refunds | 04-09-2026 |
| Credit of Shares to Demat | 04-09-2026 |
| IPO Listing Date | 07-09-2026 |
IPO Subscription Status
| Category | Offered Shares | Applied Shares | Times |
|---|---|---|---|
| QIB | 3,547,826 | 5,327,218 | 1.50x |
| NII | 1,773,913 | 1,574,612 | 0.89x |
| NII ( >10 lakh) | 1,182,609 | 1,252,342 | 1.06x |
| NII ( <10 lakh) | 591,304 | 322,270 | 0.55x |
| Retail | 1,182,609 | 1,964,742 | 1.66x |
| Total | 6,504,348 | 8,866,572 | 1.36x |
Frequently asked questions
What is the Purple Style Labs IPO lot size?
The lot size is 26 shares with a minimum investment of ₹14,950.
When does the Purple Style Labs IPO open and close?
Bidding is scheduled from 31-08-2026 to 02-09-2026 (subject to exchange updates).
How can I apply for the Purple Style Labs IPO?
You can apply via the IPO Focuss - Ambica Finstock LLP mobile app during the bidding window using UPI or ASBA as available for this issue.
What is the Purple Style Labs IPO listing date?
Shares are expected to list on 07-09-2026 (tentative; confirm from RHP / exchange notices).
Grey Market Premium (GMP)
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Registrar
Kfin Technologies Ltd.
Lead Managers
- Axial Capital Pvt.Ltd. IIFL Capital Services Ltd.
Company Promoters
- Abhishek Agarwal
